ShowroomOps

An AI concierge worthy of a luxury furniture house

Your showroom experience is deliberate to the smallest detail — and then your website greets a $30,000 client with a search bar and silence.

ShowroomOps builds concierge systems for retailers whose brand cannot tolerate a clumsy bot: precise, understated, catalog-fluent, and quick to bring your designers and salespeople into the conversation the moment taste is required.

Free · a 30-minute walkthrough with the operator who built it, not a sales rep

Store Concierge

Answers from your catalog, policies, and floor inventory

I need a performance fabric sectional for a family room, around 110 inches, ideally in stock.
Good news — you have options on the floor right now. Here are the three closest fits:
Best fit

Hartley Performance Sectional

112" · L-shape

$3,295 $4,695

In stock — on the showroom floor

See product

Marlow Chaise Sectional

108" · reversible chaise

$2,850

In stock — ships in 5–7 days

See product

Everett Track-Arm Sofa + Ottoman

104" combined

$2,390 $3,190

Custom fabrics — 4–6 weeks

See product
For a family room, the Hartleyis the strongest fit: 112″, stain-resistant performance weave, and it's sitting on the showroom floor today, so you can come sit on the exact piece before deciding.
Check showroom floor Ask a designer

The real problem

The luxury problem with ordinary chat

At the high end, a bad digital interaction isn't a missed sale — it's brand damage. The standard chatbot is unacceptable long before it's unhelpful.

Tone is a dealbreaker

Exclamation points, emoji, and 'Hey there! 👋' cost you the client who just left a showroom with a fireplace and an espresso bar. Voice must match the house.

Luxury clients expect service, not self-service

The affluent shopper is accustomed to being taken care of. A website that makes them dig through filters and policy pages communicates that the service ends at the door.

Design services and trade programs stay hidden

Your highest-value relationships — full-room projects, designers, trade accounts — begin with services most websites mention in a footer, if at all.

White-glove logistics raise white-glove questions

Custom upholstery timelines, receiving and delivery coordination, COM/COL programs, care of natural materials — precise questions deserving precise answers, immediately.

What we install

Concierge service, extended to the website

Built to your brand voice, trained on your collections and services, and always ready to hand the client to a human gracefully.

A voice matched to the house

The concierge is trained to your brand's register — measured, knowledgeable, unhurried. No emoji, no hype, no scripts that read like a call center.

Collection fluency

Materials, provenance, customization options, COM programs, lead times — the concierge speaks your catalog the way your best floor person does, and declines to guess when it doesn't know.

Design and trade routing

Full-room briefs are guided toward design consultations; trade professionals are recognized and routed to your trade program with the right materials. Your biggest relationships start sooner.

High-touch handoff

The moment a conversation deserves a person — and in luxury, that moment comes early — the concierge arranges it: a designer, a senior salesperson, or the owner, with full context and no repetition.

Full module walkthrough on the product page.

First implementation

Built and proven inside a real furniture store

The system was proven inside a premium furniture showroom before any client engagement — including the high-consideration pieces, design services, and delivery logistics that define the top of the market.

ShowroomOps was built inside our own high-end furniture store — one large destination showroom, a deep new-and-consignment catalog, and a sales floor that closes most of the revenue. Live catalog, real policies, real customers. We share the store's identity and full detail privately, on the teardown call.

outsold in one, at pace
5 yrs
2026 store revenue is pacing past the previous five years of sales combined.
June revenue, year over year
4.05×
$628K in June 2026, with July projected near $765K.
chat-assisted revenue in 14 days
$27.5K
Orders matched to concierge conversations after auto-answer went live — chat volume roughly doubled, and matched revenue ran at a ~$60K/month pace.

How we count: We report the store's numbers as the store's numbers and assisted revenue as matched orders — never claimed lift from any single tool. The growth came from the whole operating stack working together: buying, marketing, catalog, concierge, and measurement. We'd rather under-claim and show you the methodology.

Read the full case study →

Engagement

How retailers work with us

Luxury engagements are built Custom, done-for-you — brand-voice training, design-lead routing, POS matching, and market or category exclusivity are all part of that scope. Full pricing detail here.

Custom

Done for you

from $75K setup

+ $15K/month

We build and run the whole operating stack for you — scoped per engagement, scaling up for multi-location and multi-brand operators.

Self-Setup System

You implement it

$25K one-time

+ $500/month software

The same system we run in our own store, handed to your team to implement in logical order with our complete self-setup guide.

The 90-day launch guarantee

If we do not launch your concierge, ingest your catalog and policies, train it on your top questions, and generate the agreed qualified sales conversations or showroom/design leads within 90 days, we work free until we do, up to two additional months.

This is an implementation guarantee, not a revenue guarantee — nobody can honestly guarantee revenue in a seasonal, omnichannel business. What we can guarantee is that the system gets built, launched, and producing the agreed conversations and leads, or you stop paying the retainer while we finish the job.

The launch guarantee applies to Custom, done-for-you engagements. The Self-Setup System is a one-time purchase your team implements with the guide.

Questions

Frequently asked

Can it really match our brand voice?

Voice training is a deliberate part of implementation, not a settings toggle. We work from your existing copy, your floor language, and your service standards, then review actual transcripts with you before launch. If a phrasing would sound wrong from your best salesperson, it's wrong for the concierge.

Our clients expect humans. Won't an AI concierge cheapen the experience?

What cheapens the experience is silence at 9pm when a serious client has a question — or a generic bot. The concierge is candid about what it is, useful within its knowledge, and quick to arrange the human conversation. Think of it as the person who answers the phone beautifully and connects you, not a replacement for the people who close.

How does it handle custom and made-to-order pieces?

It knows your customization programs — fabrics, finishes, dimensions, COM/COL — and your real lead times, and it sets expectations honestly. For genuinely bespoke work it captures the brief and routes to your design team rather than pretending an algorithm can specify a custom piece.

Do you work with interior designers and the trade?

The concierge recognizes trade inquiries and routes them into your trade program — applications, pricing access, project support — treating them as the long-term accounts they are rather than one more retail chat.

Is exclusivity available in our market?

Limited market and category exclusivity is part of the Custom engagement. We onboard a small number of retailers at a time regardless — each system is built from real catalog and policy data, and that work doesn't scale carelessly.

Extend the standard your showroom set

A private teardown of your digital client experience — where the current site falls short of the house standard, and precisely how a concierge trained to your voice would carry it.

The teardown is free and delivered live on a 30-minute call by the operator who built the system. We onboard a small number of retailers at a time — each system is built from real catalog and policy data.