Get a private teardown

We review your website the way a demanding furniture shopper experiences it, then walk you through the findings live — a 30-minute Google Meet or phone call with the operator who built the system, not a sales rep. Free, private, and useful whether or not we ever work together.

• Real shopper briefs, run live

  We test your search, collections, and PDPs with high-intent briefs and document where each dies.

• The anxiety audit

  Delivery, financing, returns, lead times — whether a stalled shopper can actually find the answer.

• Your web-to-store leak, mapped

  Every path from site to showroom, where each one leaks, and what a concierge would capture.

We do a limited number of teardowns each month — each one is done by hand, by an operator who runs a furniture store. On the call you also get what we don't publish: the store, the dashboards, and the numbers behind the case study. We reply within two business days with times.